Benchmarks / Artists

Artists: engagement benchmarks

Median engagement rate for artists is 2.47%, measured across real Instagram profiles. Pick your follower tier for the numbers that apply to you.

Median ER
2.47%
middle 50%: 0.87%–8.24%
Top quartile
8.24%
where the best in this niche sit
Median likes / post
3,534
median comments: 54
Check your own engagement rate →